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THE 3 ANGLES OF FOOD PHOTOGRAPHY (AND WHY THEY MATTER)

Updated: Aug 24

Ever wonder why your homemade content sometimes feels a little off, even when the food looks fire? Ive been there, you’re not alone. Most people don’t realize that commercial food photography isn’t just about a good camera or even great food... It’s all about angles, yo!


There are three main angles we use over and over again in professional food photography, and each one tells a different story.


Maybe you’re a restaurant trying to make your own posts or a brand trying to DIY your marketing until you’re ready to hire out (Hiiiii, I’m here when you’re ready), knowing these can make a huge difference.


Let’s break them down:



Overhead (aka The Flat Lay)


Purpose: Show abundance, layout, shape, and styling


This is your top-down shot—the one everyone thinks of first. It’s clean, graphic, and great for anything where shape, symmetry, and spread matter.


Overhead shots are often the first angle people try and for good reason. They feel approachable and clean. You can control the scene. They work great for styled tabletops, flat foods, and anything with strong shape or pattern. But they’re also the least forgiving. Everything is flattened, so there’s no depth to hide behind. The strength of this angle lies in composition, color story, and intentional styling.



Best for: Tablescapes, flat foods, grazing boards, coffee art


You can see here how the flat shape of the tomato slices plays well with the overhead shot.  Later this month we will talk about using patterns in food photography - like i did here to highlight the green tomato.
You can see here how the flat shape of the tomato slices plays well with the overhead shot. Later this month we will talk about using patterns in food photography - like i did here to highlight the green tomato.

Why it works: It’s about symmetry and styling. Perfect when you want to highlight color, shape, or ingredients.


A C-stand is a handy tool used for flatlay shots (you'll need a mount attachment for the end of the c-stand arm so you can attach your camera via tripod plate.  A sandbag is also highly recommended. This is a Matthews C-Stand and arm
A C-stand is a handy tool used for flatlay shots (you'll need a mount attachment for the end of the c-stand arm so you can attach your camera via tripod plate. A sandbag is also highly recommended. This is a Matthews C-Stand and arm
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Maybe you're working with a phone? A rig like this can help you get the shot hands-free.
Maybe you're working with a phone? A rig like this can help you get the shot hands-free.

 

3/4 View – The Storytelling Shot


Purpose: Create intimacy, context, and movement


This angle is like peeking over someone’s shoulder as they sit down to eat. It adds dimension, warmth, and a bit of casual intimacy. It’s the most human angle.


 

Best for: Bowls, plated meals, handheld foods

This angle captures both the top and sides, giving you texture, height, and context. It’s the best for editorial and lifestyle-style shots that feel lived-in and real.


The 3/4 angle reveals the intricate craftsmanship of hand-rolled dumplings, artfully arranged in a bamboo steamer, highlighting their delicate folds and texture.
The 3/4 angle reveals the intricate craftsmanship of hand-rolled dumplings, artfully arranged in a bamboo steamer, highlighting their delicate folds and texture.

Straight On – The Hero Shot


Purpose: Make an impact. Show off structure, layers, and strength



This angle is bold. It’s confident. It’s how you show off a gooey burger, a layered cake, or a slow-pour cocktail with drama. Everything stands tall here, and there’s nowhere to hide. That’s the magic.


Sweet indulgence on display.  This angle shows of the honey as it drizzles into a warm cup, providing an epic view into a cozy moment.
Sweet indulgence on display. This angle shows of the honey as it drizzles into a warm cup, providing an epic view into a cozy moment.

It’s not always the most flattering angle so you have to think it through, but when it’s right it can be truly unforgettable.

This hero shot captures the abundance and bliss of enjoying a refreshing botanical cocktail in a stylish Vermont-inspired setting, surrounded by fresh ingredients and elegant decor - can't you imagine yourself in this natural and vibrant lifestyle!?
This hero shot captures the abundance and bliss of enjoying a refreshing botanical cocktail in a stylish Vermont-inspired setting, surrounded by fresh ingredients and elegant decor - can't you imagine yourself in this natural and vibrant lifestyle!?

Pro insight: I use this when the food has architecture (structure that’s visually compelling on its own). The shot becomes about boldness, scale, and power. It’s less about a cozy meal and more about a statement.


You can’t separate photography from styling.

And you can’t separate styling from strategy.


I don’t just show up and shoot. I build a concept. I choose angles that support the clients brand voice and style with intention to guide the viewer’s eye. Because every visual decision... light, placement, garnish, wipe of the plate tells the customer something about who you are and why they should care.


The more folx understand these tools, the more empowered we become in how we show up and share our work.


Whether you’re scrappy and DIY-ing content for now, or you’re planning to bring in a pro... I hope that knowing these angles will help you to think more critically and creatively.


Go play. Try all three angles this week. Shoot the same dish/product from each perspective and see what changes. What feels bold? What feels intimate? What tells the story best?


Let your camera be curious. That’s where the magic begins.


Need more than a couple of tips. Creative coaching can get you on your way.


Or prefer to have me capture those needle-moving snaps for you? I have a special Autumn offer for a few small businesses Let's chat


Rhode Island Branding Consultant
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Hi, I’m Rachel Averitt. Founder of Rely on Rach, I create meaningful, authentic brand experiences for purpose-driven organizations, weaving together design, photography, and coaching. I’m also dedicated to fostering spaces for racial healing, bringing equity and intentionality into all I do

BIPOC WOMAN-OWNED BUSINESS

RACH MAIL

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